Information

Airbnb Statistics: Revenue and User Data

Airbnb has grown into one of the largest travel platforms in the world, connecting millions of travelers with places to stay in over 240 countries and regions. 

The platform now boasts more than 275 million users, 8 million listings, and 491 million bookings in 2024 alone.

While the pandemic briefly disrupted growth in 2020 – with the company operating at a loss through 2020 and 2021 – Airbnb managed to bounce back in 2022 and continues to grow its revenue year after year.

In this guide, we explore the latest Airbnb statistics on users, bookings, stay lengths, and prices, to give a full picture of how the platform continues to evolve.

Key Statistics

  • Airbnb has over 8 million listings across 240 countries and regions
  • The platform reached 275 million users in 2024, up 175% from 100 million in 2016.
  • Users made 491 million bookings in 2024, nearly 1.8 bookings per user on average.
  • The average stay length spent by guests in 2024 was 3.7 nights, down from 3.8 in 2023.
  • Nights spent by guests reached 719 million in 2023, up from 596.5 million in 2022. 
  • Airbnb earned $9.9 billion in revenue in 2023, with $4.8 billion in net profit
  • London had the most Airbnb listings in Europe’s most populated cities in 2025, with 95,144 properties, a 13.6% increase from 2020 records (83,711).
  • France, Spain, and Italy collectively accounted for 55% of all Airbnb guest nights in the EU in 2023, with 159.1 million, 141.1 million, and 107.3 million

How many people use Airbnb?

Travelers continue to flock towards Airbnb as the platform expands its reach, with user numbers climbing steadily yearly. Airbnb users reached 275 million in 2024, marking a 3.8% increase from the year before. 

The platform has seen rapid growth since 2016, rising by 175% in eight years – from 100 million in 2016 to 275 million in 2024.

There’s also been consistent year-on-year growth over the last few reported periods, with users increasing from 230 million in 2022 to 265 million in 2023, and then again to 275 million in 2024.

YearAirbnb UsersYoY Growth (%)
2018150 millionN/A
2020200 million33.3
2022230 million15
2024275 million19.6

Source: [1]

To visualize this growth, we’ve focused on bi-yearly user figures to show the broader trend over time. Between 2016 and 2024, the number of Airbnb users has continuously risen over eight years.

There was a 50% surge from 2016 to 2018, growing from 100 million to 150 million, followed by another 33.3% jump by 2020, despite the travel restrictions beginning to emerge during the pandemic. 

The pandemic may have also had some effect on other figures. Between 2020 and 2022, Airbnb added 30 million users, a 15% increase, and from 2022 to 2024, another 45 million joined, up nearly 20%.[1]

How many Airbnb bookings?

Airbnb bookings have grown consistently over eight years, with the exception of 2020, which likely reflects the impact of the pandemic. Excluding this dip, the platform saw a steady rise each year. Starting with 52 million bookings in 2016 and rising to 491 million by 2024.

The biggest increase in bookings was from 2016 to 2017, rising by 121.2% from 52 million to 115 million.[1]  

Users vs bookings

When comparing the number of Airbnb users to bookings, it gives an idea of how frequently users are booking over time, and it demonstrates the engagement on the platform. By looking at bookings per users (ratio), we can see how engaged the average user is, and how this behaviour has changed over the years. 

Airbnb users are booking more frequently than before. In 2018, there were just under one booking (0.93) per user, but by 2024, this figure had almost doubled to 1.78. This trend shows rising engagement on the platform, with each user making more bookings on average. The most notable increase came between 2020 and 2022, with the bookings per user ratio rising from 0.97 to 1.71 (+76%).[1]

How long do people stay in Airbnbs?

Although the overall average stay length has increased over five years, it has recently seen a slight decline, with the 3.7 average night stay in 2024 reflecting a 2.6% decrease (3.8 nights stay) from the year before (2023).

The year with the highest average night stay was 2020, which could be a reflection of the pandemic. With an average night stay of 4, it increased by 0.3 nights in one year (8.1%), the biggest fluctuation in five years.[2]

Average night stays by region

The average night stay varies by region, with North America being home to the longest average Airbnb night stay (4.14) compared to the shortest stay in Asia Pacific (3.33) in 2024.

Across the six-year period, Europe, the Middle East, and Africa (EMEA) have most frequently led in average stay length, topping three of the last six years, while Latin America led in 2019 and shared the top spot in 2020 and 2022. The highest average night stay in one year was by three of the four regions (North America, EMEA, and Latin America) in 2020 with a 4.4 average nights stay. This could reflect the pandemic, with different rules and regulations affecting short-term rentals. 

Region201920202021202220232024
North America3.74.44.34.23.93.94.1
European, the Middle East and Africa (EMEA)3.74.44.44.24.13.8
Latin America4.14.44.34.23.93.7
Asia Pacific2.82.82.73.23.33.3

The biggest increase between 2019 and 2024 came in 2020, when the average stay in North America jumped from 3.7 to 4.4 days. Again, this sharp rise was likely influenced by the pandemic, where night stays increased across the board.[2]

How much does it cost to stay in an Airbnb?

The average cost of an Airbnb rental was $118.20 in 2021, a 22.4% rise from the year before ($96.6 in 2020), a rise that could be influenced by the pandemic.[3]

Average Airbnb cost per night by region

North America had the highest average Airbnb cost in 2021, with a price of $208 per night – up from $163 in 2020. This made it the most expensive region globally, two years on the bounce, with nightly prices more than double those in Latin America ($70/night and $81/night).

Europe also saw a sharp price rise, climbing from $92 to $114 per night – a 23.9% increase, overtaking the Asia Pacific region in nightly cost. Meanwhile, Asia Pacific prices rose more gradually, from $85 to $104, while Africa saw a $11 bump from $73 to $84.

These increases may reflect the post-pandemic travel rebound, where rising demand, longer stays, and a shift in traveler preferences contributed to price growth across all regions.[3]

RegionAverage Price Per Night in 2020Average Price Per Night in 2021
North America$163/night$208/night
Europe$92/night$114/night
Asia Pacific$85/night$104/night
Africa$73/night$84/night
Latin America$70/night$81/night

Source: [3]

Number of Airbnb listings

Listings span over 240 countries and regions, and 100,000 cities. Airbnb’s global reach continues to grow, with millions of listings across thousands of towns and cities from around the world. Airbnb hosts 8 million properties worldwide, rising from 6.6 million and 7 million in 2023.[1] 

YearAirbnb Listings
20162.1 million
20174 million
20186 million
20197 million
20205.6 million
20216 million
20226.6 million
20237 million
20248 million

Source: [1]

Listings by region

Europe has the most Airbnb listings based on the most recent data in 2021, with 4.8 million listings, a slight decline from the year before (2020), with 5.5 million, again, likely down to the effect of the pandemic. 

Asia Pacific saw the sharpest decline between 2020 and 2021, from 3.8 million to 3.2 million, while North America showed the smallest decline, from 2.7 million to 2.6 million.[3]

RegionAirbnb Listings 2020Airbnb Listings 2021
Europe5,462,2694,840,487
Asia Pacific3,762,4323,212,954
North America2,655,7002,551,581
Latin America1,862,9301,732,609
Africa390,757367,091

Source: [3]

Listings by country

Based on the latest data available (2020), the United States leads the way with over 240,000 listings, followed by Italy with 179,607 and Spain with 109,219.

Airbnb listings were especially prevalent across Europe, with the United Kingdom (103,964), France (90,621), and Portugal (35,965) also in the top 15. Outside of Europe, Australia (89,580) and China (88,885) ranked highly for availability, with over 170,000 listings between them.[4]

Listings by city

According to 2020 data, London had more Airbnb listings than any other city in the world, with 83,711 properties available. Paris followed with 67,325, while Sicily, New York City, and Shanghai each had over 40,000 listings.[4]

Listings in Europe’s most populated cities 

Out of the most-populated cities in Europe, London leads the way in 2025, with 95,144 listings (an increase from 83,711 in 2020), followed by Paris with 91,031 (an increase from 67,235 in 2020). The latest statistics showcase the growth of Airbnb in some of the most populous European cities.

After London and Paris, there’s a huge drop in the number of listings in other cities – Rome is third with 35,247.  

Here’s a closer look at the top 10 European cities, in order of the most listings:

  1.   London, United Kingdom – 95,144 listings
  2.   Paris, France – 81,454 listings
  3.   Rome, Italy – 33,446 listings
  4.   Madrid, Spain – 30,125 listings
  5.   Barcelona, Spain – 29,367 listings
  6.   Berlin, Germany – 26,307 listings
  7.   Vienna, Austria – 24,196 listings
  8.   Bucharest, Romania – 16,122 listings
  9.   Hamburg, Germany – 14,377 listings
  10.   Warsaw, Poland – 13,310 listings

[5]

Listings by room type

Airbnb offers different types of stays to cater to each consumer, whether a lively space to meet people or a cosy retreat for yourself. 

The options include the entire place, a private room, a hotel room, or a shared room. Data from 2020 showed that entire homes/apartments were the most listed with 975,259, followed by a private room (398,229), which allows you your own room with shared spaces with the Host or other guests.[6]

Room TypeNumber of Listings
Entire home/apt975,259
Private room398,229
Hotel room20,460
Shared room20,070

Hotel rooms and shared rooms had significantly fewer listings, but this could be impacted by the pandemic at the time.[4] 

Number of EU nights booked in an Airbnb

Airbnb guest nights in the EU reached nearly 719 million in 2023 – a 20.5% increase from the year before. 

Nights spent in Airbnb have soared over recent years, with 2023 marking the highest figure to date. Guest nights in EU countries increased from 597 million in 2022 to 719 million in 2023. 

From 2018 to 2023, the only time there was a decline in the number of nights booked was during the pandemic. But in 2021, numbers continued to rise again, increasing from 272 million to 363 million and continuing that same upward trajectory thereafter.[7]

Source: [7]

Guest nights by country

France recorded the most guest nights in 2023 out of the EU countries (159.1 million), followed by Spain (141.1 million) and Italy (107.3 million). These three countries alone accounted for over half (55%) of all Airbnb guest nights in the EU.

Here’s a look at the top five EU countries by the most guest nights:

  1. France – 159.1M
  2. Spain – 141.1M
  3. Italy – 107.3M
  4. Portugal – 39.5M
  5. Germany – 49.3M

[7]

Domestic vs international guest nights

International travelers accounted for nearly two-thirds (62.1%) of guest nights in 2023, showing how global tourism continues to fuel demand for Airbnb across Europe. Domestic travel still plays a significant role, especially in countries such as Germany and France, where internal transport systems remain strong.[7]

Airbnb host statistics

There are 4 million Airbnb hosts spread across 240 countries and regions. These hosts power the platform’s 8 million listings, providing everything from countryside cottages to city-centre apartments. 

The typical host is 44 years old, and women make up a slight majority, accounting for 55% of all hosts worldwide. In the U.S., seniors are the fastest-growing host demographic, with 13% of hosts now aged over 60. Women aged 60 and above receive the highest percentage of 5-star reviews out of all demographics – an impressive 63%. 

Since the platform’s launch, hosts have collectively earned more than $115 billion in income through the platform. In 2022 alone, new hosts brought in an astonishing $5.5 billion globally.[8][9]

Airbnb revenue and profit by year

As expected, Airbnb’s finances have mirrored its user growth, with revenue and profit steadily increasing over recent years. In 2022, Airbnb reported $8.4 billion in revenue, which jumped to $9.9 billion in 2023, an annual increase of 17.9%.

YearRevenue ($bn)Net income/loss ($m)Gross booking value ($bn)
20172.6-7020.9
20183.6-1729.4
20194.8-67437.9
20203.3-452523.9
20215.9-35246.8
20228.3189363.2
20239.9479173.3
202411.1264881.8

Source: [3]

Net profit has grown even more, with the $1.9 billion profits in 2022 increasing to $4.8 billion in 2023.

During the pandemic years (2020-2021), Airbnb showed signs of suffering, and despite revenue in the billions, they were working at a loss. In 2020 alone, they lost $4.6 billion, putting them in the “red” for the year. 

Airbnb continues to break its revenue records, driven by demand for unique stays and culturally immersive travel that allows guests to connect with communities in an authentic way. With listings in nearly every country, the platform shows no signs of slowing down. [9][10]

Sources

  1. DemandSage. “Airbnb Statistics,” https://www.demandsage.com/airbnb-statistics/.
  2. Statista. “Average Number of Nights per Booking on Airbnb by Region Worldwide,” https://www.statista.com/statistics/1193597/airbnb-average-nights-per-booking-by-region-worldwide/.
  3. Search Logistics. “Airbnb Statistics,” https://www.searchlogistics.com/learn/statistics/airbnb-statistics/.
  4. Opendatasoft. “Airbnb Listings by Country and City,” https://www.opendatasoft.com/.
  5. Inside Airbnb. “Explore the Data,” https://insideairbnb.com/.
  6. Airbnb. “What Are the Different Room Types I Can Book?” https://www.airbnb.co.uk/help/article/5.
  7. Europa.eu. “Tourism Statistics – Top Destinations,” https://ec.europa.eu/eurostat/statistics-explained/index.php?title=Tourism_statistics_-_top_destinations.
  8. RubyHome. “Airbnb Statistics: Key Numbers About Hosts, Guests, and Earnings,” https://www.rubyhome.com/blog/airbnb-stats/.
  9. Airbnb Newsroom. “About Us,” https://news.airbnb.com/about-us/.
  10. Business of Apps. “Airbnb Statistics (2024),” https://www.businessofapps.com/data/airbnb-statistics/.

Giacomo Piva

Giacomo Piva, CMO and Co-founder at Radical Storage
Giacomo Piva has worked in the travel industry since 2008 across multiple niches including tourist transportation, luxury travel, and ecotourism. He now focuses on growing the global luggage network, Radical Storage, which is currently available in over 500 cities, in the likes of London, Paris, New York, and Rio de Janeiro.
Giacomo has a bachelor's degree in Communication Science and an in-depth experience across travel marketing, especially in improving a brand’s digital presence within the industry.